The real secret to success?
Is no secret at all.
Because while we'd all like to believe there's a magic pill to make us thin and sexy, an arcane potion to give us bigger muscles (and dicks), and some hidden secret to success in life, business, and everything...
... but we all know it's bollocks.
The real secret to success lies in taking responsibility for making shit happen and then doing the fucking work.
That's one of the underlying principles of Ground Zero — and if you're the owner of a local bricks 'n' mortar business and you want to take back control of your destiny in the face of predatory online retailers, big out-of-town stores, and the incompetent bumbling of local and national governments, then you should join us.